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Google AdWords That Work: 7 Secrets to Cashing in with the No.1 Search Engine (52 Brilliant Ideas): 7 Secrets to Cashing in with the No.1 Search Engine (52 Brilliant Ideas) | 
| Author: Jon Smith Publisher: Infinite Ideas Limited Category: Book
List Price: £9.99 Buy New: £5.29 You Save: £4.70 (47%)
New (20) Used (2) from £4.49
Avg. Customer Rating: 1 reviews Sales Rank: 18053
Media: Paperback Pages: 176 Shipping Weight (lbs): 0.4 Dimensions (in): 6.1 x 4.7 x 0.6
ISBN: 190594098X EAN: 9781905940981 ASIN: 190594098X
Publication Date: November 30, 2008 (New: This Week) Shipping: Eligible for Super Saver Shipping Availability: Usually dispatched within 24 hours
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| Customer Reviews:
Really impressed with results from this title December 3, 2008 1 out of 1 found this review helpful
In the few days since I bought this book, I am already starting to see results on my Adwords campaigns, so would highly recommend anyone using adwords to get reading. The author explains for example how to use "Negative" keywords to cut down on wasted spend. I'm a consultant and I'm hoping not to attract those looking for a bargain, so I'm now excluding those searching with the words "Free", "Cheap", "Bargain", "Budget". My customer targeting has become much more scientific. Bravo to the author !
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